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Case Study: Distell & Blue Yonder

Distell is one of the leading producers and marketers of alcoholic beverages in South Africa and the rest of Africa. Distell markets a diverse portfolio of award-winning brands such as Savannah, Amarula and Hunters Dry. They have selected Blue Yonder to implement its supply chain digital transformation. Distell has chosen a number of Luminate Planning solutions such as

  • Demand planning
  • Sales
  • Operations planning
  • Supply planning
  • Replenishment

Distell operates in 8 locations around the world and is on the way to transforming its integrated business planning process. The main component of the transformation is the need to evolve to a Saas and cloud-based supply chain solution. This will be to ensure the supply chain practices are meeting customer expectations, are agile and still environment-sensitive.

How Blue Yonder will assist Distell is by carefully managing its supply chain to be reliable, responsible and sustainable at the highest quality. They will use Luminate Planning solutions to minimize risk, deliver with confidence and do contingency planning to

  • Predict potential challenges and opportunities
  • Offer machine learning-based recommendations for action
  • Pivot production, inventory and labour plans
  • Get products to the people who need them

Why did Distell choose Blue Yonder?
Kershen Pillay, Distell Corporate Services Director replied:
“We chose Blue Yonder because we were looking for the right partner to join us on our transformational journey….Blue Yonder showed us that they are committed to this partnership through their ability to implement and provide a managed service offering with best-in-class solutions”

The Luminate platform provides synchronised business planning, execution, delivery and labour solutions that optimize a customers business and people from end-to-end. Luminate Platform leverages industry-leading AI/ML capabilities to help customers better predict and prevent disruptions across the supply chain

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